Kayge

There's a story about the guy to started up Under Armor. When he was getting going, he'd carry 2 sets of business cards with him. One would say "CEO", the other "Regional Sales Director".

Depending on who you meet, some people want to talk to the top brass, others want to know there's something bigger than you behind what you're selling. I'd expect it's the same thing here.

Different industry, but have seen the inside of this. You use a song to speak to a demographic, selling to women 35-45, Adele is perfect.

Problem is the Adele version costs the earth, so you find a cover that speaks to the same group, but at a fraction of the price.

Any chance of expanding to Canada?

If not, why not?
If so, can we help?

FWIW I worked for a telco way back in the day, and as part of a project we wanted to know our customers so we did research.

One of the most interesting things we found was that docs were most resistant to getting new fangled phones. The research bore out that because getting calls was so critical in medical environments that a missed call could literally be fatal, so switching to another technology wasn't done until that new tech was 100% stable. That same mindset carried over to home life as well.

You had mentioned that these elections are rigged, and in some cases blatantly so. Are these riggings getting more bold, or are any election governing bodies actively trying to eliminate them? Are you expecting that in 20 years it will be virtyally nonexistent, or will Pakistan in 2033 look like Egypt in 2005?